1142健康創意與行銷-夜二技護四己
Course Period：Now ~ Any Time
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Course Intro
Course Plan
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第一週授課內容
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CH01_醫療行銷管理導論
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ch02_買賣交易模式與行銷六大構面
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ch03_醫療行銷組合_產品與價格
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ch04_醫療行銷組合_促銷與通路
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CH05_品牌行銷與消費者行為決策評估
Teacher / 苑梅俊
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